EARTH'S FARE'S CAFE HELPS IN SALES OF FRESH MEALS

ASHEVILLE, N.C. -- Earth Fare, a natural-food supermarket here, has found that making the right connections -- between its self-service fresh-meals section and its cafe -- pays off.Sales of prepacked items from the "Healthy Meals to Go" case have climbed significantly since last October, when the company began to offer some of the products displayed there at the cafe's hot buffet and salad bar, said

ASHEVILLE, N.C. -- Earth Fare, a natural-food supermarket here, has found that making the right connections -- between its self-service fresh-meals section and its cafe -- pays off.

Sales of prepacked items from the "Healthy Meals to Go" case have climbed significantly since last October, when the company began to offer some of the products displayed there at the cafe's hot buffet and salad bar, said Risa Shimoda Callaway, marketing director for the three-unit independent.

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