ECOS: A RETOUCHED IMAGE PAYS OFF

WOOD DALE, Ill. -- Earth Friendly Products here learned an invaluable packaging lesson following the introduction of its all-natural, environmentally safe laundry detergent."We knew we would be going against the big guys so we went with a low-cost alternative packaging," said John Vlahakis, president."We did not think it out too carefully. We were not investing the money we should have into that specific

WOOD DALE, Ill. -- Earth Friendly Products here learned an invaluable packaging lesson following the introduction of its all-natural, environmentally safe laundry detergent.

Register to view the full article