EDUCATE, THEN IRRADIATE, PANEL TOLD

ATLANTA -- If you are thinking about selling irradiated chicken, it is essential to educate your consumers and your employees about the pathogen-killing benefits of the technology.So advised a retailer and a consumer affairs specialist during a panel discussion on food irradiation at the 1995 International Poultry Exposition earlier this month."Anyone who tells you that consumers are inherently opposed

ATLANTA -- If you are thinking about selling irradiated chicken, it is essential to educate your consumers and your employees about the pathogen-killing benefits of the technology.

So advised a retailer and a consumer affairs specialist during a panel discussion on food irradiation at the 1995 International Poultry Exposition earlier this month.

"Anyone who tells you that consumers are inherently opposed to food irradiation -- that wasn't our experience. They weren't in favor

Register to view the full article