ETHNIC FLAVORING

Some Dallas retailers have found their niche in marketing specifically to the city's large Hispanic population. out a business by merchandising its stores to meet the needs of Mexican-Americans. Danal's/Cost Plus stores are decorated with pinatas and play Hispanic music. Likewise, most signs in its stores are written in Spanish.While Danal's/Cost Plus's frozen food departments stock the typical frozen

Some Dallas retailers have found their niche in marketing specifically to the city's large Hispanic population.

out a business by merchandising its stores to meet the needs of Mexican-Americans. Danal's/Cost Plus stores are decorated with pinatas and play Hispanic music. Likewise, most signs in its stores are written in Spanish.

While Danal's/Cost Plus's frozen food departments stock the typical frozen fare carried by other retailers, they also make a special effort to include

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