ETHNIC MICROMARKETS

JERSEY CITY, N.J. -- Foodmart International here is betting that its global assortment of fresh foods -- from bok choy to tanks brimming with live fish -- is what it needs to build up a loyal cadre of ethnic customers, while also attracting mainstream shoppers by introducing them to a wealth of unfamiliar products.The 138,000-square-foot Foodmart offers shoppers a broad range of ethnically oriented

JERSEY CITY, N.J. -- Foodmart International here is betting that its global assortment of fresh foods -- from bok choy to tanks brimming with live fish -- is what it needs to build up a loyal cadre of ethnic customers, while also attracting mainstream shoppers by introducing them to a wealth of unfamiliar products.

The 138,000-square-foot Foodmart offers shoppers a broad range of ethnically oriented fresh foods, especially produce, seafood and meat items.

In an interview with

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