Giant Food Stores Appoints Marketer
res here has appointed Peter Coderre director of marketing. It is a new position.
Coderre is responsible for developing sales and traffic-building programs for stores and markets and will work with third-party marketing companies to develop co-op promotions with media and suppliers, the company said. Before joining Giant Food Stores, Coderre was director of marketing in Harrisburg, Pa., for Richfood Holdings, Richmond, Va., where he s