IN THE FAST LANE

SAN DIEGO -- Supermarket retailers are focusing on investing in more customer-tangible technologies this year, like updating front-end checkouts, as opposed to initiatives that improve back-end logistics.That was the sentiment of several retailers and industry observers interviewed by SN during and after Food Marketing Institute's Marketechnics 2002 technology show here last week.Updating self-checkout

SAN DIEGO -- Supermarket retailers are focusing on investing in more customer-tangible technologies this year, like updating front-end checkouts, as opposed to initiatives that improve back-end logistics.

That was the sentiment of several retailers and industry observers interviewed by SN during and after Food Marketing Institute's Marketechnics 2002 technology show here last week.

Updating self-checkout lanes with the latest-generation equipment or installing stationary scann

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