FIBER IS FINDING SUCCESS IN BEVERAGES

MINNEAPOLIS -- Having fiber on the label of a food product sends a positive, healthful signal to consumers, but often results in a technical challenge. Most fiber ingredients cause significant changes in the texture, viscosity and appearance when added in appreciable amounts. When Tropicana Products, Bradenton, Fla., developed its fiber- fortified orange juice, called Pure Premium Plus, it found the

MINNEAPOLIS -- Having fiber on the label of a food product sends a positive, healthful signal to consumers, but often results in a technical challenge. Most fiber ingredients cause significant changes in the texture, viscosity and appearance when added in appreciable amounts. When Tropicana Products, Bradenton, Fla., developed its fiber- fortified orange juice, called Pure Premium Plus, it found the answer to this dilemma by using hydrolyzed guar gum.

Sandoz Nutrition Corp. here makes

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