FIXTURE CONTROL

Universal fixtures have emerged on the food retailing scene to score a point of difference."Fixtures can set retailers apart. They need to be unique to a retailer," said Dave Bennett, owner, Molly Stone's, Corte Midera, Calif. "Every retailer does not want to be the same as the guy down the block. When a customer comes into our stores we want them to know they are in a Molly Stone's without them seeing

Universal fixtures have emerged on the food retailing scene to score a point of difference.

"Fixtures can set retailers apart. They need to be unique to a retailer," said Dave Bennett, owner, Molly Stone's, Corte Midera, Calif. "Every retailer does not want to be the same as the guy down the block. When a customer comes into our stores we want them to know they are in a Molly Stone's without them seeing a Molly Stone's sign on the wall. We want the look and feel of being in our u

Register to view the full article

test - Advanced Registered User

Already a member? .