FLEMING BIDS TO WIDEN DISTRIBUTION

PHOENIX -- Fleming Cos.' division here is seeking to extend to southern California a distribution program for small retailers that has proved successful in Arizona.Called the batch-bill program, the system allows smaller operators to place orders electronically with Fleming's local warehouse, which then combines or "batches" the orders for selection.Those orders are subsequently picked up, separated

PHOENIX -- Fleming Cos.' division here is seeking to extend to southern California a distribution program for small retailers that has proved successful in Arizona.

Called the batch-bill program, the system allows smaller operators to place orders electronically with Fleming's local warehouse, which then combines or "batches" the orders for selection.

Those orders are subsequently picked up, separated and delivered to accounts by local Fleming-supplied retailers that have dist

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