FLORAL FIXATION

Supermarket retailers have been putting their mettle to the petal, redesigning their floral departments with the hope of seeing sales blossom -- and they don't want fixtures to hold them back anymore.The latest turn they're taking is toward mobility in display equipment. Retail floral directors and other industry sources told SN that in today's market, an efficient floral department is a flexible

Supermarket retailers have been putting their mettle to the petal, redesigning their floral departments with the hope of seeing sales blossom -- and they don't want fixtures to hold them back anymore.

The latest turn they're taking is toward mobility in display equipment. Retail floral directors and other industry sources told SN that in today's market, an efficient floral department is a flexible one, with fixtures that are not so fixed, but rather portable and adaptable.

"Wh

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