FRESH SUMMIT 2006

SAN DIEGO - A panel of retailers and grower/shippers here at Produce Marketing Association's Fresh Summit convention and expo reviewed what's happening in the organics arena and shared sales advice gleaned from experience.With 75% of consumers saying they buy organic - up from 55% in 2000 - and sales projected to be 10% of total produce sales by the year 2020, organics provide big potential, panelists

SAN DIEGO - A panel of retailers and grower/shippers here at Produce Marketing Association's Fresh Summit convention and expo reviewed what's happening in the organics arena and shared sales advice gleaned from experience.

With 75% of consumers saying they buy organic - up from 55% in 2000 - and sales projected to be 10% of total produce sales by the year 2020, organics provide big potential, panelists agreed.

Those figures, supplied by The Hartman Group, Bellevue, Wash., coul

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