FRITO-LAY'S OLESTRA CHIPS SELLING WELL IN TEST MARKETS

WASHINGTON -- Heightened controversy hasn't negatively impacted sales of salty snacks made with the fat substitute olestra, several test market retailers told SN.Though the Center for Science in the Public Interest here says olestra is causing serious gastrointestinal problems, retailers polled by SN said they haven't been notified of any significant adverse health affects. Rather, consumers who buy

WASHINGTON -- Heightened controversy hasn't negatively impacted sales of salty snacks made with the fat substitute olestra, several test market retailers told SN.

Though the Center for Science in the Public Interest here says olestra is causing serious gastrointestinal problems, retailers polled by SN said they haven't been notified of any significant adverse health affects. Rather, consumers who buy chips that contain the ingredient often come back for more, they said.

"Most

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