GARGIULO L.P. SETS TOMATO BRAND ENTRY

SAN DIEGO -- With a year-round supply of farm-stand fresh tomatoes and a $25 million marketing budget, Gargiulo L.P. plans to enter the branded produce arena next February."We're addressing customer satisfaction," said Robert Shulman, executive vice president and chief marketing officer for Naples, Fla.-based Gargiulo, explaining the produce shipper's new strategy.A better-quality product and consistent,

SAN DIEGO -- With a year-round supply of farm-stand fresh tomatoes and a $25 million marketing budget, Gargiulo L.P. plans to enter the branded produce arena next February.

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