GERLAND'S OPENS NEW CHAPTER IN BOOKS: REVISED SECTION HIKES MAGAZINE VOLUME

HOUSTON -- Fourth-quarter periodicals sales increased 75% at a Gerland's Food Fair unit here due to an expanded and relocated book department.The section, moved to a front alcove, runs 60 feet, up from 24 feet. Formerly positioned in a lobby area near grocery carts, it features 372 magazines, up from 312, and 250 book pockets, up from 90. "In the smaller section, titles were too crowded. There wasn't

HOUSTON -- Fourth-quarter periodicals sales increased 75% at a Gerland's Food Fair unit here due to an expanded and relocated book department.

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