GETTING THE WORD OUT

Historically, prepaid phone cards have appealed to rather closed niches -- those people with no income or credit, foreign travelers and college students.the product and the value it offers both consumers and retailers. Some have even called for a national advertising campaign to increase consumer awareness.But there is little doubt among those SN spoke to for this forum that sales of prepaid phone

Historically, prepaid phone cards have appealed to rather closed niches -- those people with no income or credit, foreign travelers and college students.

the product and the value it offers both consumers and retailers. Some have even called for a national advertising campaign to increase consumer awareness.

But there is little doubt among those SN spoke to for this forum that sales of prepaid phone cards are ready to explode when awareness is fully realized.

Capka: Th

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