PITTSBURGH -- Giant Eagle here is transforming its video departments into total entertainment software destination shops.
New stores dedicate 3,000 to 5,000 square feet to the Iggle Entertainment departments. (Iggle is derived from a local pronunciation of eagle.) As big as many video specialty stores, these store-within-a-store sections are accessible from inside the supermarket and from the parking lot, with prominent exterior signage.
With rental and sell-through selections