GMA SAYS SOLUTION SELLING IS THE FUTURE

WASHINGTON -- Full-service solution selling -- the final frontier in supermarket retailing -- will require radical changes in store design, according to a newly released report by The Grocery Manufacturers of America here.Titled "Full-Service Solution Selling," and jointly published by GMA, the Food Marketing Institute, also here, and Andersen Consulting, Chicago, the report discusses trends driving

WASHINGTON -- Full-service solution selling -- the final frontier in supermarket retailing -- will require radical changes in store design, according to a newly released report by The Grocery Manufacturers of America here.

Titled "Full-Service Solution Selling," and jointly published by GMA, the Food Marketing Institute, also here, and Andersen Consulting, Chicago, the report discusses trends driving full- service solutions, as well as retailer issues and challenges. "Full-service sol

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