GMA STUDY: 'CONSERVATIVE' CPFR ADOPTION

A survey of grocery manufacturers revealed that two-thirds had some CPFR activities in place, but just 12% said they intend to go into CPFR production.R Almost half of respondents currently have CPFR pilots under way, and 19% have completed pilots.About 70% of the CPFR pilots are with mass merchants, 35% with supermarket chains and 12% with drug chains.The No. 1 conclusion shared by companies with

A survey of grocery manufacturers revealed that two-thirds had some CPFR activities in place, but just 12% said they intend to go into CPFR production.

R> Almost half of respondents currently have CPFR pilots under way, and 19% have completed pilots.

About 70% of the CPFR pilots are with mass merchants, 35% with supermarket chains and 12% with drug chains.

The No. 1 conclusion shared by companies with experience in CPFR is that it provides the company "an enhanced

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