WAYNE, N.J. -- Grand Union's most loyal customers are receiving more than discounts
through the retailer's frequent-shopper program. Grand Union Co. here is now providing its best cardholders with free roadside assistance as a way to reward their loyalty.
The roadside service program is available to the top 5% of Grand Union's Savings Plus card holders, said Kim du Toit, director of card marketing for Grand Union.
Each quarter, the retailer looks at cardholders' t