Specialty retailers are pushing their Greek Center Store products through promotions while continuing to stock their shelves with authentic and diversified items.
Mollie Stone's markets, based in Mill Valley, Calif., ran a Greek Easter sale the week before Greek Orthodox Easter, which was Apr. 30 this year, a week after the mainstream Easter.
"This is the first time we're doing it," Dave Bennett, co-owner of the small chain, told SN. "We want to start expanding our holiday pro