GREGERSON'S HOPES TO BEEF UP SHOPPER CLUB BASE

GADSDEN, Ala. -- Gregerson's Food here will launch a frequent-shopper club membership drive this week to coincide with the opening of its ninth store Thursday in Rainbow City, Ala."We are going to use the opening as an opportunity to invite new customers to become members of the program," said Peter J. Gregerson Jr., president. He said special club prices will be extended to all shoppers, including

GADSDEN, Ala. -- Gregerson's Food here will launch a frequent-shopper club membership drive this week to coincide with the opening of its ninth store Thursday in Rainbow City, Ala.

"We are going to use the opening as an opportunity to invite new customers to become members of the program," said Peter J. Gregerson Jr., president. He said special club prices will be extended to all shoppers, including nonmembers, for a two-week period.

The effort represents a departure from the

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