'GUMP' SALES EXPAND RETAILERS' VISION

HOLLYWOOD -- Big sales of major theatrical hits like "Forrest Gump" are showing supermarket retailers that there is more to video sell-through than children's and family titles, said Jack Kanne, executive vice president of sales and marketing at Paramount Home Video. "Forrest Gump" has now tallied 12 million units in sales out of the 16 million units shipped, and supermarkets have done very well with

HOLLYWOOD -- Big sales of major theatrical hits like "Forrest Gump" are showing supermarket retailers that there is more to video sell-through than children's and family titles, said Jack Kanne, executive vice president of sales and marketing at Paramount Home Video. "Forrest Gump" has now tallied 12 million units in sales out of the 16 million units shipped, and supermarkets have done very well with the title. Chilton Research Services, New York, has reported that the percentage of "Forrest

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