H-E-B IS TESTING KIOSKS FOR COMPACT DISC GREETING CARDS

SAN ANTONIO -- H.E. Butt Grocery Co. here is testing an interactive kiosk for greeting cards that contain a full-length music compact disc at 14 of its units .H-E-B began piloting Phil's Harmonic CD Greetings, a 32-item greeting card line with full-length music CDs, late last year. "The product is positioned more as a unique gift item, and we don't see it competing directly with other greeting cards,"

SAN ANTONIO -- H.E. Butt Grocery Co. here is testing an interactive kiosk for greeting cards that contain a full-length music compact disc at 14 of its units .

H-E-B began piloting Phil's Harmonic CD Greetings, a 32-item greeting card line with full-length music CDs, late last year. "The product is positioned more as a unique gift item, and we don't see it competing directly with other greeting cards," said Eva Traxler, brand manager for the supplier, Metacom, Plymouth, Minn.

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