HAGGEN MOVES WINE WITH ONE-DAY SALES

BELLINGHAM, Wash. -- One-day sales usually do wonders for moving inventory in department stores, but Haggen here has found that they also can help stir wine volume.The company ran a one-day, 12-hour wine sale, in which shoppers could receive 5% off their total wine purchase when they mixed and matched any three bottles, 10% when they mixed and matched any six bottles, and 15% off when they mixed and

BELLINGHAM, Wash. -- One-day sales usually do wonders for moving inventory in department stores, but Haggen here has found that they also can help stir wine volume.

The company ran a one-day, 12-hour wine sale, in which shoppers could receive 5% off their total wine purchase when they mixed and matched any three bottles, 10% when they mixed and matched any six bottles, and 15% off when they mixed and matched any 12 bottles. Sale and red-tag items were excluded from the promotion.

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