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Center Store is still the primary destination for most shoppers, and represents the majority of sales for most retailers.Yet it remains the one area of the store where they have difficulty in connecting with consumers. Through all the signs, promotional displays and variety, several challenges remain stubbornly entrenched. Until they are addressed, supermarkets will continue to lose sales to competing

Center Store is still the primary destination for most shoppers, and represents the majority of sales for most retailers.

Yet it remains the one area of the store where they have difficulty in connecting with consumers. Through all the signs, promotional displays and variety, several challenges remain stubbornly entrenched. Until they are addressed, supermarkets will continue to lose sales to competing formats, retailers and industry experts told SN.

Perhaps more than any othe

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