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SCOTTSDALE, Ariz. -- Today's grocery shoppers rate whole health as increasingly important to the way they live, and an area where supermarkets can do much more.That is among some key findings from a new consumer study, commissioned by the General Merchandise Distributors Council Educational Foundation, Colorado Springs, Co., and released here last week during the GMDC Health and Beauty Care Marketing

SCOTTSDALE, Ariz. -- Today's grocery shoppers rate whole health as increasingly important to the way they live, and an area where supermarkets can do much more.

That is among some key findings from a new consumer study, commissioned by the General Merchandise Distributors Council Educational Foundation, Colorado Springs, Co., and released here last week during the GMDC Health and Beauty Care Marketing Conference, Sept. 15 to 19.

Under a brilliant sun and soaring 100-degree tem

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