HEMDALE 'PRINCESS' TO GET CROSS-PROMOTION

LOS ANGELES -- Hemdale Home Video will get strong cross-promotional support from Hershey's and General Mills for its upcoming sell-through release of "The Princess and the Goblin." The 82-minute animated feature will be released on Aug. 23 at a suggested retail price of $24.95. Preorder date is Aug. 2. Consumers can get a $5 rebate when buying "Princess" along with two bags of Hershey packaged or

LOS ANGELES -- Hemdale Home Video will get strong cross-promotional support from Hershey's and General Mills for its upcoming sell-through release of "The Princess and the Goblin." The 82-minute animated feature will be released on Aug. 23 at a suggested retail price of $24.95. Preorder date is Aug. 2. Consumers can get a $5 rebate when buying "Princess" along with two bags of Hershey packaged or snack-size chocolate candy, or two boxes of General Mills Kix cereal. The offers will be good

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