HERB MENTALITY

The growth in popularity of herbal supplements shows no signs of a slowdown.On the contrary, herbs, once relegated to the fringes of consumer health care in the United States, are now an everyday part of many Americans' health regimen. For supermarkets, which are working to transform themselves into "whole demand for herbs is no longer a choice -- it is imperative.There is evidence everywhere that

The growth in popularity of herbal supplements shows no signs of a slowdown.

On the contrary, herbs, once relegated to the fringes of consumer health care in the United States, are now an everyday part of many Americans' health regimen. For supermarkets, which are working to transform themselves into "whole demand for herbs is no longer a choice -- it is imperative.

There is evidence everywhere that herbal supplements have penetrated the mainstream. In November, the Journ

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