HIGH EASTER HAM SALES HIT HARD BY LOW PRICES

Although ham remained a best-seller for the Easter holiday, low prices, procrastinating customers and the increasing popularity of eating out for the holidays conspired to make this a disappointing season for retailers and wholesalers."Ham moved spectacularly at about 20% over last year," said Gary Sherman, supervisor of retail meat merchandising at Spartan in Grand Rapids, Mich. "But pricing was

Although ham remained a best-seller for the Easter holiday, low prices, procrastinating customers and the increasing popularity of eating out for the holidays conspired to make this a disappointing season for retailers and wholesalers.

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