HIGH EASTER HAM SALES HIT HARD BY LOW PRICES

Although ham remained a best-seller for the Easter holiday, low prices, procrastinating customers and the increasing popularity of eating out for the holidays conspired to make this a disappointing season for retailers and wholesalers."Ham moved spectacularly at about 20% over last year," said Gary Sherman, supervisor of retail meat merchandising at Spartan in Grand Rapids, Mich. "But pricing was

Although ham remained a best-seller for the Easter holiday, low prices, procrastinating customers and the increasing popularity of eating out for the holidays conspired to make this a disappointing season for retailers and wholesalers.

"Ham moved spectacularly at about 20% over last year," said Gary Sherman, supervisor of retail meat merchandising at Spartan in Grand Rapids, Mich. "But pricing was about 10 cents below last year's levels."

Customers were looking for a slightly

Register to view the full article

test - Advanced Registered User

Already a member? .