HMR TASTE AT HOME, NOT STORE, CALLED KEY

Supermarkets can grab a major portion of the emerging home-meal replacement business, but they'll have to change strategies and management styles to do so, according to a food consultant who has advised Japanese supermarkets and department stores on HMR for the past 15 years.Tak Kataoka, who has worked with Kintetsu department stores, Daiei Super Markets and Suntory Ltd., is currently writing a book

Supermarkets can grab a major portion of the emerging home-meal replacement business, but they'll have to change strategies and management styles to do so, according to a food consultant who has advised Japanese supermarkets and department stores on HMR for the past 15 years.

Tak Kataoka, who has worked with Kintetsu department stores, Daiei Super Markets and Suntory Ltd., is currently writing a book on HMR, and says successful supermarket HMR programs must focus on providing food tha

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