HOME SCANNING BOOSTS BASHAS' ONLINE PROGRAM

CHANDLER, Ariz. -- A test of home scanning combined with online ordering has resulted in a significant sales increase and strong participation levels for Bashas' Groceries on the Go program here.The retailer tested the home scanning system from BeeLine Shopper, Troy, Ohio, from April until last month, and found 11.5% higher sales by consumers using BeeLine as compared to other home shopping customers.Bashas'

CHANDLER, Ariz. -- A test of home scanning combined with online ordering has resulted in a significant sales increase and strong participation levels for Bashas' Groceries on the Go program here.

The retailer tested the home scanning system from BeeLine Shopper, Troy, Ohio, from April until last month, and found 11.5% higher sales by consumers using BeeLine as compared to other home shopping customers.

Bashas' had found that an obstacle to getting consumers to use its online s

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