HOMELAND: A 'HOLISTIC' APPROACH TO COMPETING WITH SUPERCENTERS

Homeland Holding Corp., the Oklahoma City-based parent company of Homeland Stores, is taking what it calls a holistic approach to competing against the growing number of Wal-Mart supercenters and Neighborhood Markets operating in Oklahoma, David B. Clark, president and chief executive officer, told an investors meeting in New York.ster and better, along with offering a loyalty card," Clark told the

Homeland Holding Corp., the Oklahoma City-based parent company of Homeland Stores, is taking what it calls a holistic approach to competing against the growing number of Wal-Mart supercenters and Neighborhood Markets operating in Oklahoma, David B. Clark, president and chief executive officer, told an investors meeting in New York.

ster and better, along with offering a loyalty card," Clark told the annual food and drug retailing conference sponsored by Donaldson, Lufkin & Jenrett

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