HOT MONTH

HARRISBURG, Pa. -- The banner of "Easy Home Meals With Frozen Food" resulted in another banner showing for the annual March contest run by the National Frozen Food Association here.Total U.S. supermarket frozen-department sales grew nearly 6% over strong 1998 numbers during National Frozen Food Month, according to Information Resources Inc. figures provided by the NFFA. Dollar sales growth in frozens

HARRISBURG, Pa. -- The banner of "Easy Home Meals With Frozen Food" resulted in another banner showing for the annual March contest run by the National Frozen Food Association here.

Total U.S. supermarket frozen-department sales grew nearly 6% over strong 1998 numbers during National Frozen Food Month, according to Information Resources Inc. figures provided by the NFFA. Dollar sales growth in frozens was stronger than the rest of the supermarket categories that Chicago-based IRI trac

Register to view the full article

TAGS: Supervalu