HOW SWEET IT IS

The Easter Bunny has come and gone, and that can mean only one thing for retailers -- Easter candy profits.National Confectioners Association, MacLean, Va., estimates $1.7 billion was generated this season in Easter candy sales. More than 60 million chocolate bunnies were made for the holiday, according to NCA, to nestle among 15 billion jelly beans and more than 600 million marshmallow chicks and

The Easter Bunny has come and gone, and that can mean only one thing for retailers -- Easter candy profits.

National Confectioners Association, MacLean, Va., estimates $1.7 billion was generated this season in Easter candy sales. More than 60 million chocolate bunnies were made for the holiday, according to NCA, to nestle among 15 billion jelly beans and more than 600 million marshmallow chicks and rabbits.

Retailers told SN that profits were sweet in 1999.

Fresh Enc

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