HY-VEE EXPANDS TENT SALES CHAINWIDE

SAN DIEGO -- Hy-Vee, West Des Moines, Iowa, will run its parking lot tent sale program in all stores this summer, which should nearly double the participation rate, said Joel Wilson, general merchandise coordinator."Every one of our stores will have a tent sale between May and September," he told SN during the recent General Merchandise Marketing Conference here of the General Merchandise Distributors

SAN DIEGO -- Hy-Vee, West Des Moines, Iowa, will run its parking lot tent sale program in all stores this summer, which should nearly double the participation rate, said Joel Wilson, general merchandise coordinator.

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