ICE CREAM SCOOPS UP MORE SPACE AT KROGER

CLEVELAND -- Category management has led to increased space for ice cream in Kroger's Columbus, Ohio division."A lot of our older stores and stores that have not been remodeled are so underspaced in ice cream it's unreal," Judd Wells, the division's category manager for dairy and frozen foods, told attendees at the National Frozen Food Month Kickoff here."You ask the head frozen food clerk what needs

CLEVELAND -- Category management has led to increased space for ice cream in Kroger's Columbus, Ohio division.

"A lot of our older stores and stores that have not been remodeled are so underspaced in ice cream it's unreal," Judd Wells, the division's category manager for dairy and frozen foods, told attendees at the National Frozen Food Month Kickoff here.

"You ask the head frozen food clerk what needs to be stocked every day and it's ice cream. So we're actually laying out so

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