IGA GLOBAL SUMMIT

LAS VEGAS - Houchens Industries believes that IGA Crossroads - the combination grocery and convenience store format it is testing at two locations near its home base in Bowling Green, Ky. - could be a key to competing successfully with Wal-Mart Supercenters and Kroger."Customers understand the concept, and they are embracing it," said Jimmie Gipson, chief executive officer of the diversified company,

LAS VEGAS - Houchens Industries believes that IGA Crossroads - the combination grocery and convenience store format it is testing at two locations near its home base in Bowling Green, Ky. - could be a key to competing successfully with Wal-Mart Supercenters and Kroger.

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TAGS: Walmart