IGA GLOBAL SUMMIT

LAS VEGAS - Houchens Industries believes that IGA Crossroads - the combination grocery and convenience store format it is testing at two locations near its home base in Bowling Green, Ky. - could be a key to competing successfully with Wal-Mart Supercenters and Kroger."Customers understand the concept, and they are embracing it," said Jimmie Gipson, chief executive officer of the diversified company,

LAS VEGAS - Houchens Industries believes that IGA Crossroads - the combination grocery and convenience store format it is testing at two locations near its home base in Bowling Green, Ky. - could be a key to competing successfully with Wal-Mart Supercenters and Kroger.

"Customers understand the concept, and they are embracing it," said Jimmie Gipson, chief executive officer of the diversified company, at the IGA Global Summit here.

While sales and profits are modest, the two s

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