INGLES MARKETS GOING FOR COPY DEPTH WITH RENTRAK SYSTEM

BLACK MOUNTAIN, N.C. -- Ingles Markets here is rolling out the the shared-revenue pay-per-transaction system of Rentrak Corp., Portland, Ore., to all 86 of its video-rental departments.Ingles is beginning with October titles "Life" (which streeted Oct. 19) and "Never Been Kissed" (Oct. 26) in 31 stores, said Tony Federico, vice president for nonfood.The program will extend to 37 stores in November,

BLACK MOUNTAIN, N.C. -- Ingles Markets here is rolling out the the shared-revenue pay-per-transaction system of Rentrak Corp., Portland, Ore., to all 86 of its video-rental departments.

Ingles is beginning with October titles "Life" (which streeted Oct. 19) and "Never Been Kissed" (Oct. 26) in 31 stores, said Tony Federico, vice president for nonfood.

The program will extend to 37 stores in November, and then roll out to an additional 16 stores a month until it is chainwide, h

Register to view the full article

test - Advanced Registered User

Already a member? .