ISB GROWTH TIED TO HISPANIC MARKET

MINNEAPOLIS -- The country's Hispanic population -- previously concentrated in the West, Southwest and Southeast -- is spreading northward and eastward, and right into the local in-store bakery.Filipe Korzenny, director of the Center for the Study of Hispanic Marketing, Florida State University, and co-founder of the Cheskin research/marketing group, said Hispanics are avid consumers of bakery products."The

MINNEAPOLIS -- The country's Hispanic population -- previously concentrated in the West, Southwest and Southeast -- is spreading northward and eastward, and right into the local in-store bakery.

Filipe Korzenny, director of the Center for the Study of Hispanic Marketing, Florida State University, and co-founder of the Cheskin research/marketing group, said Hispanics are avid consumers of bakery products.

"The biggest component in the U.S. Hispanic market -- about 67% of it --

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