LIKE IT OR NOT, ECR FUTURE PREDICTED

SAN ANTONIO -- Putting Efficient Consumer Response into practice is liable to give supermarket operators withdrawal pains as they give up forward buying, said Ron Lunde, a former retailer and now senior vice president of trade relations at Leo Burnett, Chicago."You must be willing to eliminate forward-buying practices, which drive inventory through the system," said Lunde, whose career includes 25

SAN ANTONIO -- Putting Efficient Consumer Response into practice is liable to give supermarket operators withdrawal pains as they give up forward buying, said Ron Lunde, a former retailer and now senior vice president of trade relations at Leo Burnett, Chicago.

"You must be willing to eliminate forward-buying practices, which drive inventory through the system," said Lunde, whose career includes 25 years of supermarket industry experience at Supervalu and Grand Union Co. "Boy, is that

Register to view the full article