KASH N' KARRY RUNS TEST OF COUPONS FOR ITS LABEL

TAMPA, Fla. -- Kash n' Karry Food Stores here tested an in-store coupon machine program in an effort to build sales of its private-label diapers.The four-week test began March 28 as part of a joint effort of Kash n' Karry; ActMedia, the in-store marketing firm; Paragon Trade Brands, which manufactures the diapers for Kash n' Karry, and Damon Associates food brokers. The project is completed, and the

TAMPA, Fla. -- Kash n' Karry Food Stores here tested an in-store coupon machine program in an effort to build sales of its private-label diapers.

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