KEYNOTER WARNS IS EXECUTIVES NOT TO IGNORE HUMAN ELEMENT

WASHINGTON -- As information technology becomes increasingly important in the supermarket industry, the most valuable contribution information technology professionals can make is in the more human aspects of learning and decision-making, according to William Vass, executive vice president at Publix Super Markets, Lakeland, Fla.Vass explained this seeming paradox in his keynote address at the Food

WASHINGTON -- As information technology becomes increasingly important in the supermarket industry, the most valuable contribution information technology professionals can make is in the more human aspects of learning and decision-making, according to William Vass, executive vice president at Publix Super Markets, Lakeland, Fla.

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