KIDS' SOFTWARE SET FOR MASS MERCHANTS

RACINE, Wis. -- Western Publishing Co. here is taking computer software one step closer to consumer packaged goods with the launch this month of a group of educational titles for children under its Step Ahead logo.Best known for its Golden Books series of children's stories, Western has chosen to introduce the new software titles through major mass merchandise chains, including Wal-Mart, Kmart and

RACINE, Wis. -- Western Publishing Co. here is taking computer software one step closer to consumer packaged goods with the launch this month of a group of educational titles for children under its Step Ahead logo.

Best known for its Golden Books series of children's stories, Western has chosen to introduce the new software titles through major mass merchandise chains, including Wal-Mart, Kmart and Fred Meyer. Initial shipments of the five-title line began in August, and the products

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