KING SOOPERS SHOPPING SITE SUPPORTS LOYALTY CUSTOMERS

DENVER -- In new online food-shopping sites, King Soopers here, as well as online grocery service Peapod, are trying to enhance the online experience for loyalty card shoppers.Last month, King Soopers, a division of Kroger, launched HomeShop, an online shopping and home-delivery service for customers in the Boulder, Colo., area. According to Dave Hopson, manager of HomeShop, when King Soopers' loyalty

DENVER -- In new online food-shopping sites, King Soopers here, as well as online grocery service Peapod, are trying to enhance the online experience for loyalty card shoppers.

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