KODAK HOPES TO HEAT UP SALES WITH REBATES

ROCHESTER, N.Y. -- Eastman Kodak here is planning a concentrated series of summer promotions for its Kodak Gold 100- and 200-speed films, single-use cameras and Kodak Premium Processing in a move to boost film sales and halt further market-share inroads by competitors.While Kodak has run similar promotions in the past, "they were not as aggressive as they will be this summer," said Lori Manning, vice

ROCHESTER, N.Y. -- Eastman Kodak here is planning a concentrated series of summer promotions for its Kodak Gold 100- and 200-speed films, single-use cameras and Kodak Premium Processing in a move to boost film sales and halt further market-share inroads by competitors.

While Kodak has run similar promotions in the past, "they were not as aggressive as they will be this summer," said Lori Manning, vice president and general manager of consumer imaging, food channel. The goal, she added

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