KROGER, GROUP GIVING SOYFOODS A HEALTHY PUSH

WASHINGTON -- Bolstered by improvements in taste and reputation, including a new federally approved health claim, soy products are poised to take center stage throughout the supermarket this April as retailers help celebrate Soyfoods Month.The organization representing the soy industry is testing the product's newfound celebrity with an official promotion that carries the theme, "Soy Foods! Good Taste,

WASHINGTON -- Bolstered by improvements in taste and reputation, including a new federally approved health claim, soy products are poised to take center stage throughout the supermarket this April as retailers help celebrate Soyfoods Month.

The organization representing the soy industry is testing the product's newfound celebrity with an official promotion that carries the theme, "Soy Foods! Good Taste, Good Health." The Soyfoods Association of North America, based here, is working wi

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TAGS: Kroger