CINCINNATI -- Kroger Co. here, in conjunction with U.S. Bancorp, Minneapolis, has begun offering customers its new co-branded Visa Rewards credit card in some of its marketing areas.
The Kroger Visa Rewards card became available July 28 to customers in Cincinnati, Houston and Dallas/Forth Worth.
Other markets should follow later in the year, the retailer said.
The new card program is starting as an older card program is ending for the retailer.
Kroger is cu