LOBLAW TESTING DOLLAR MERCHANDISING SECTIONS

TORONTO -- Loblaw Cos. here said earlier this month it is testing a dollar store concept within two store formats.During a conference call with investment analysts to discuss results for the fourth quarter and year ended Dec. 28, John Lederer, Loblaw's president, said, "We are looking at combining a dollar store format with the Maxi and No Frills formats. We're testing this right now, and we think

TORONTO -- Loblaw Cos. here said earlier this month it is testing a dollar store concept within two store formats.

During a conference call with investment analysts to discuss results for the fourth quarter and year ended Dec. 28, John Lederer, Loblaw's president, said, "We are looking at combining a dollar store format with the Maxi and No Frills formats. We're testing this right now, and we think ultimately there is a general merchandise play in the discount market."

No Fril

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