MAKING FOOD LION ROAR

SALISBURY, N.C. -- Delhaize is taking steps to strengthen one of the Southeast's stalwart supermarket brands.In an interview with SN, Pierre-Olivier Beckers, president and chief executive officer, Delhaize Group, Brussels, Belgium, explained how the company is taking a multi-pronged approach to reviving Food Lion. The chain's sales have been lagging amid a general industry downturn, but Beckers, who

SALISBURY, N.C. -- Delhaize is taking steps to strengthen one of the Southeast's stalwart supermarket brands.

In an interview with SN, Pierre-Olivier Beckers, president and chief executive officer, Delhaize Group, Brussels, Belgium, explained how the company is taking a multi-pronged approach to reviving Food Lion. The chain's sales have been lagging amid a general industry downturn, but Beckers, who was named CEO of Delhaize America here in August, said he hopes to leverage Food Lion

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